Doesn't that seem like the most boring goddamn article to read? But it's also completely non-controversial. You probably wouldn't expect to see promotional material about Facebook instant articles and then see an excerpt about an investigation into the death of Eric Garner or something like that. Or, like, a photo regarding a story about a bunch of women held captive in a guy's cellar, even though those stories are more interesting than bees.
Who sits around the house and is like, "Damn, I gotta read this article about bees on my iPhone!" Maybe if you were stuck on an Amtrak train or something, it would make sense.